The number one reason for pain and suffering in cash-based private practices is bad pricing.
I see it all the time… Doctors charging prices that either don’t cover their costs or leave them overwhelmed and underpaid. If this sounds familiar, you’re not alone. But here’s the good news: you can fix it. In this episode, I’m showing you exactly how to set your pricing right so you can build a practice that’s profitable, sustainable, and enjoyable.
I’ll walk you through the simple math behind pricing and the key principles you need to consider when choosing your price point. From understanding the relationship between your pricing, patient load, and revenue to knowing the three key choices you have when your numbers aren’t adding up, this episode is packed with actionable tips to help you make informed decisions.
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