The EntreMD Podcast

Every hire you make is either an investment in your business or a liability. Many of the hires that become liabilities don’t happen because the candidate was bad. They happen because the decision was driven by emotion and not strategy.

In this episode, Dr. Una talks openly about her early days in private practice, when she was so grateful anyone answered her job ad that she hired people she knew weren’t the right fit. She shares the emotional hiring patterns she sees again and again in physician-owned businesses. These patterns feel kind in the moment but can cost you your time, your profit, and your best team members.

In this episode, you’ll discover:

  • Why one wrong hire can shrink your impact, revenue, and time off
  • Five emotional hiring scenarios, including the one people pleasers fall into most often
  • The right way to hire family members, and the mistake that keeps so many practices from growing
  • How one emotional hire tells your entire team that competence is optional, and why your best people leave because of it
  • How a solo surgeon’s team kept revenue coming in while she was out of the country for two weeks
  • Three questions to ask before you make your next hire, so emotion doesn’t make the decision for you

If you’re hiring right now, or you’re still living with the effects of your last hire, this episode will help you see things clearly.

Your challenge: Look at your most recent hire and ask yourself honestly whether it was an emotional decision or a strategic one. Then email Dr. Una and tell her which scenario you’ve been caught in and what you’re committing to do differently.

Know a physician entrepreneur who’s about to hire? Share this episode with them. They’ll thank you for it.

 [Free Masterclass] 3 ways to attract more patients in 2026: https://entremd.com/go

When you are ready to work with us, here are three ways:

1. EntreMD Business School Advance – If you are looking to make a 180 turnaround in your business in 180 days, this is the program for you.
2. EntreMD Business School Grow – This is our year long program with a track record of producing physician entrepreneurs who are building 6, 7 and 7+ figure businesses. They do this while building their dream lives! 
3. EntreMD Business School Scale – This is our high-level mastermind for physicians who have crossed the seven figure milestone and want to build their businesses to be well oiled machines that can run without them.

More from me:

COMMUNITY: EntreMD Private Group on Facebook

Join a group of physicians who have decided to build profitable businesses, so they have the freedom to live life and practice medicine on their terms.

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Enjoy the Show?

DR. UNA​

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