I’m trying something different with this episode! I’m letting you all be a fly on the wall in a coaching session with client Bradley Block, a private practice otolaryngologist and podcast host looking to monetize his show, Physician’s Guide to Doctoring.
Dr. Block started his PGD podcast 5 years ago with the aim of improving physician-patient interactions and exploring personal and professional development for physicians. His mission is to help physicians become the best versions of themselves in and out of the exam room.
Like many physicians, he is service-minded and would love to serve his audience at a higher frequency, but the only way he can feasibly keep it going is if it brings in income income to pay for itself—including the equipment and Dr. Block’s valuable time.
Tune in to see how I coach him in exploring ways to monetize his podcast and create a win-win for both him and his audience. Whether you have a podcast or some other service that could be monetized, you will find yourself in Dr. Block’s shoes and using the high-value tips I give him in YOUR situation!
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